We grow organic visibility through technical SEO, content strategy, and link building that compounds over time. Our work covers site architecture, Core Web Vitals, structured data, and content built to rank in Google and to be cited by AI search engines like ChatGPT, Perplexity, and Google AI Overviews.
We focus on the searches that matter to your business — including local Montreal intent — and build the authority signals that move rankings over time, reducing your dependency on paid channels.
Bottom line: SEO and GEO share the same foundation — fast, well-structured, authoritative content — so we run them together rather than choosing one.
SEO vs. Paid Ads: which should you invest in?
SEO & GEO
Builds over 3–12 months
Compounding asset; cost per lead falls
Keeps working after you pause
Durable authority and lower long-run CAC
Earned, organic placement
Paid Ads
Traffic from day one
Pay per click; stops when budget stops
Immediate but temporary
Fast testing, launches, and scaling demand
Labeled as ads
Bottom line: Most brands combine the two — paid ads for immediate speed, SEO and GEO for durable, compounding visibility.
Frequently asked questions
How long until we see SEO results?
SEO is a long-term play. Initial improvements can appear in 3–6 months, with significant results typically at 6–12 months.
Do you write the content?
We provide content strategy, briefs, and editing. Writing can be done by your team, our writers, or a combination.
Do you offer bilingual SEO for French and English?
Yes. We build separate keyword maps for English and French, produce native-quality content in both languages rather than translations, and configure hreflang so search engines serve the right version to each audience.
What is GEO (Generative Engine Optimization)?
GEO optimizes your content and structured data so AI answer engines — Google AI Overviews, ChatGPT, and Perplexity — discover, trust, and cite your business. We add answer-ready passages, schema markup, and an llms.txt file so AI tools quote you rather than a competitor.